Attahualpa executed generals who flinched or showed fear during the horse display to signal that the Inca would not be intimidated by the Spaniards.

“uh the supper inca with his horses he sends one of his key lieutenants to put on a display of horsemanship and famously he charges right at the supper inca and all his his court and the horse stops just inches from from atahualpa's face snorting and breathing and atahualpa is absolutely stony faced and professes to be unimpressed and says i will meet with your master at a time of my choosing after the spaniards leave he has all of his court including his generals who flinched or showed”

“George Fear executed,”

“just to make the point that we're not to be intimidated by these people,”