Companies that interact with B2B software and collect user information or product insights can use those signals to take action and close the loop.

“Yeah. Yeah. That, that is true. That is true. I, I wonder, I, I have, like, this somewhat, like, kind of held belief that I think a lot of companies are gonna evolve into some version of a coding agent company, which is any company that has, like, a, a interact with B2B software where you're collecting something about the user or some, like, product insight, I think you can also close the loop.”